LED lighting market broke out who is ups and downs


Overview of the market macro analysis:
The world's 17 power consumption is used for lighting, of which commercial lighting is the largest, accounting for 40% of all lighting power consumption, ahead of residential lighting, industrial lighting, and outdoor lighting. From the perspective of the types of lamps, half of the electricity consumption in commercial lighting is used for fluorescent tubes. From the statistics of the United States, fluorescent tubes consume 42% of the nation's lighting power. According to the analysis of the number and types of global lighting fixtures, there are 4 billion fluorescent lamps for commercial use worldwide, 1.5 billion commercial incandescent bulbs, and 12 billion bulbs for residents. The total replacement market is very large.
The ban on the United States on January 1, 2014 coincided with the rapid rise of the LED lighting market. In 2014, look at the industry's leading forecast: In the Asia-Pacific LED standards and specifications development seminar, the number of global LED bulb shipments will increase from 520 million in 2013 to 1.1 billion in 2014. The number of lamps was increased from 200 million in 2013 to 400 million in 2014. Both the bulb and the tube should be multiplied. The two multiplications are calculated by simple mathematics. The two lamps need more than 100 MOVCDs in 2013, and the amount of 2014 needs to be close to 300. MOCVD production, it is no wonder that several major manufacturers are ordering MOCVD in advance. After the cooling period of 2013, 2014 will set off a new installed climax.

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The market is big, who is ups and downs?
The planning of the local market government's 12th Five-Year Plan, policy guidance from supporting manufacturers to supporting products will promote the launch of the local market, coupled with the call for energy saving and emission reduction, the domestic market is growing at a rapid rate and huge capacity. A big stage for 13 years of channel competition. The advantage of the export market in commercial operations is also a must for everyone. However, looking at the policies of Europe and the United States, the EU raises the threshold of technology and quality to improve the difficulty of product access, which may affect some small domestic manufacturers. But it is a good thing for the entire market to compete. High quality products can win long-term market opportunities. The United States is more committed to policy and subsidies, preferring to support US manufacturing. The price of 2013CREE's 60W bulb 8.97$ is already below the sweet spot of 10$. This year, after getting the ENERGY STAR certification, the price of the tax subsidy is called to pull the price of 5$. This is definitely not good for Chinese manufacturing. news. The external policy is a factor that we can't control. What we can control is to improve our own quality and enhance the competitiveness of technology.
The advancement of LEDs in the lighting market has shifted from the initial technology-oriented stage to the current market-oriented stage. Initially, when the mass production efficiency of LEDs could not be compared with traditional light sources, the industry paid more attention to the continuous improvement of efficiency and the promotion of LED advantages. With the efficiency of LEDs killing all the traditional light sources, the market has a certain advancement, only to find that LED light source / luminaire is actually a system problem, so there is a system efficiency consideration, the concept of system reliability. Now, the overall cost of LED lighting has been lower than that of incandescent lamps, fluorescent lamps, and the market treats LEDs as an ordinary light source. The requirements of cost and safety are naturally put forward.
Such a market background, and market acceptance, the leading market will not be a professional LED company, traditional lighting because of its channel and brand advantages, holding market channels, acquisition, integration, etc., into the industry. Will there be other LED accessories in the future, such as the power supply of the drive, the volume is large enough to enter the main LED light, very likely, there is no shortage of precedents, but not long enough. As LED devices move toward standardization and mass production, they will become a standard and inexpensive device, and the proportion of the entire luminaire will gradually decline, and the right to speak will gradually be equal to other components and structural components. Of course, LED people are not willing to let their own voices fall by, and will try to integrate other accessories to make LED components. Of course, the advantage is to expand the right to speak of LED people. The products that emit light are the devices that want to shine. The difficulty is to Integrate more power, reduce the dialogue distance between the lamps and the lamps, and better understand the requirements of the LEDs on the LEDs.
What does the LED play after replacing the market?
In 2013, the speed of LED lighting increased, and all the industries felt warm. The huge expectations of 2014 also made everyone feel the pressure before the market broke out, and the sweet pressure. This sharp rise is mainly driven by the replacement market, enough for everyone to do five years without problems. LED life is so long, five years later? The current replacement market does not really make the best use of the advantages of LED itself. Will the future lamps be blamed for LEDs to be made into bulbs, made into lamps, and made into downlights? Certainly, let the LED grow on the wings of imagination, do what you want to do, maybe she is integrated with the building materials, the light between them, the shadow of the lamp; maybe she will be combined with the furniture, intimately illuminate Every movement of the person; perhaps she is hiding in the corner of the room, as your mood adjusts the unique mood. As more and more people stay indoors, LEDs will be more useful to accompany us. More excavated markets may be the real stage for LEDs. After all, there are so many places in the dark, there is an urgent need for light, and LEDs are urgently needed to take them away from the more civilized era.
The stone of other mountains can be used to attack jade. I recently took the time to read the DOE report and the package that DOE has supported for more than ten years. It is a bit of a dim: DOE has been very supportive in the early years, in the last five years, Less and less, the focus of support turns to the overall design of LED device package and luminaire, the study of the whole lamp failure mechanism, and even supports power development and wireless control; DOE has been mixing the white light of the phosphor and the RGB three colors. The direction of white light is equally important and has always supported the development of green light with unsatisfactory efficiency. DOE has always supported the development of OLEDs, and the latest projects support problem solving in OLED mass production. The above information can be used as a reference for LED practitioners.
2014 will be a year of joy for practitioners, but it is also a year of market pressure to bring sweet pressure. Are you ready to tide in this tide?
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